- #Stage where the starting point measure metrics update
- #Stage where the starting point measure metrics code
What happens when Costolo leaves and Jack takes over? Was there a shift in strategy?
Periscope joins during former Twitter CEO Dick Costolo’s reign. And Periscope is the same thing, but the medium is live video, rather than tweets with pictures and videos and 140 characters. It just does it through, it gives you a pulse of the world through 140 characters. I think about the purpose of Periscope in this world is to show you the world in real-time and, to me, that’s what Twitter does. The other thing that was valuable about it and was one of the reasons we decided to make the marriage happen, was that the vision was so aligned. The launch pad aspect, definitely valuable. What about the benefit of being part of Twitter? I didn’t bug us that someone else was doing it because we spent nine months building something that we were confident in and we were just excited to share it with the world. So all that was a signal for us that it was the right time And we frankly thought that we were still maybe too early given technology, hardware, cell signals in different parts of the world.
Imagine if we had tried to launch Periscope at a cultural time when people weren’t comfortable having phones out in front of them taking pictures or shooting video for that matter, It’s a lot harder to succeed in this space when there isn’t cultural appetite for the type of medium that you are building. So the fact that another mobile app happened to launch at South By as we were submitting to the app store was pure coincidence and also good validation that the time was becoming ripe for the space. There was a graveyard of other companies and active companies that did live video broadcasting even at a time when we started thinking about Periscope, We didn’t want to be the first, we weren’t the first. One of the nice things about starting a company like Periscope at the time that we did is that we knew from the beginning that we would not be the first. I think that’s the way the media likes to spin the story and we saw a lot of that, but in actuality, we’ve been working on Periscope for nine months at that point. Did you feel like you had to hurry up with Periscope? Was it hard to watch all that activity around Meerkat at SXSW. Last year at SXSW we were all Meerkating. It’s been a whirlwind, it’s been, amazing, it’s been surreal and we find ourselves continuing to go to bed and wake up every morning really excited to build the thing that we sought to create out of nothing. That number, as of March, is 110 years watched per day. We had 41 years of live broadcast watched every day on iOS and Android.
#Stage where the starting point measure metrics update
It’s hard to say we could have imagined anything like what we’ve seen.Īs of March 200M broadcasts, blows our mind because a couple of months prior to that it was 100M in January.Īlso announced an update to a metric, one that we’ve publicly said we care the most about: Time watched (I have compressed my questions for clarity and trimmed back a few answers).Ī year in, I want to know how it's going? What follows is a largely unexpurgated version of our conversation. Throughout, Beykpour was candid, friendly and emphatic about the future of his platform. We talked about that, Facebook Live, making money and a bunch of other hot button-topics in a wide ranging interview. Obviously, the parent company has undergone big changes since then. Back then he shared the stage with former Twitter CEO Dick Costolo.
#Stage where the starting point measure metrics code
I’d last seen Beykpour onstage at Re/Code’s Code conference in June of 2015. I met him at Twitter’s chic midtown New York offices where we sat down in one of the company café’s large wrap-around booths. The company has a lot on its plate, but maybe no one more so than company founder and CEO Kayvon Beykpour. It’s a feature that could come in handy for everything from breaking news to live weather event reports and sports.
With the Periscope sketching tool, broadcasters can doodle, in a variety of colors (there’s even a color picker/eye-drop tool), directly on the broadcast stream. In the meantime, Periscope continues to refine its own broadcast tools and this week added, in beta, the ability to draw on livestreams in real-time.
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